The movement that started with Oprah Winfrey, was seen by countless people on Youtube and has made its way through universities all over the country has finally made its way to Baruch.
Dance.Love.Now. is the Baruch flash mob organization that was started by Psychology professor Dr. David Sitt, to spread a message of peace and love through random dance.
"Our message and our goal is a very simple one," said Sitt. "We want to spread the feelings of love and positive energy in a time when New York is on edge. We want to counter-balance the negative energy in New York and in the world in general."
At exactly 1:05 pm, a group gathered right in the middle of street during Spring Fling on Thursday, May 6, and began to perform a choreographed dance.
"We thought we would do something simple and have everyone come together and dance," said Sitt. "Dancing builds great energy, and it will [get rid of] the negative [energy]."
Although the group had a choreographed dance, Sitt urged anyone and everyone to join in on the festivities and dance with the group, and many Baruch students joined in from the crowd.
"I think it was fantastic," said incoming Undergraduate Student Government President Ben Guttmann. "I think we should have more activities like that to boost spirit and create a more fun atmosphere."
Dance.Love.Now has been promoting all over the school, including pasting signs on the stairs, handing out fliers, directing people to their website, www.DanceLoveNow.com, and selling tee shirts with an original design that was created by a Baruch student.
"Everything we used: the choreographer, the students, the committees, were from Baruch," said Adi Feld, a graduate student and adjunct Psychology professor who helped organize the event. "The students have done everything."
Dr. Sitt believes that Baruch, which is the most diverse school in the country, should be the epicenter of this movement.
"If you can think of one place to start a movement like Dance.Love.Now., it's Baruch college where we have the most diverse representation within one [college]," said Sitt. "That brings the energies [together] from all the different places [...] we recognize that this movement is global, and there is no better place to start it."
Professor Sitt thought that the event went "great," and doesn't intend to stop the movement anytime soon, planning an event for some time next month as well as sending a videotape to Oprah herself.
"Our goal is to bring it to the streets of Manhattan," said Sitt. "Take the same message with Baruch students at the heart [...] and spread the word. All people have to do is show up, they just have to be willing to dance, to love, and to do it now."

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